Being successful in the Salesforce ecosystem means being "partner ready".  But what exactly does that mean?  In this session you'll learn about the fundamentals of partner readiness – from developing a strategy, to creating impactful content, to landing your message. Walk away ready with the knowledge and first-hand insight necessary to drive your success.

Join ISV Solution Manager, Tara Gonio for an in-depth discussion on selling with Salesforce. Understand what Salesforce's direct sales teams are looking for, best practices for crafting your message, and how to gain critical mindshare with direct sales.  You'll also get an overview of sales organization structure along with tips for engagement at every level.

World-class content marketing has been a pillar of Salesforce's commitment to customer success.  Building and enriching customer relationships with great content has helped create an ecosystem of advocacy, trust, and inspiration.  Learn how Salesforce has built a content strategy around the customer, going beyond traditional retention marketing to drive success for the long term.

Join Mike Wolff, SVP of Global ISV Sales and a panel of leaders from Salesforce's very own sales organization for an open discussion on partnering and co-selling with Salesforce. Hear first-hand insights and strategies for effective engagement from the people that know it best.  And bring your own questions for the Q&A following this amazing panel. 

Join our panel of partner trailblazers to learn about their successes and how they leverage the Salesforce ecosystem.